The Low Key Luxe — Why Natural Shades Will Always Be Classic Cool

These simple, high-shine shades create a Hair Colour that's like yours, but better. 

Few things in life exude low key cool. Jeans and a white shirt, crisp shiny diamonds, a perfectly tailored blazer are a few things that come to mind. Similarly, no other Hair Colour shade has the same effortless style as the Natural Hair Colours. Generational, timelessly chic and never out of style — the Natural Blonde and Brunette Hair Colour shades have one clear objective: to be the perfect, polished shade.

Naturals are the epitome of classic glamour, always on trend and universally flattering. They seamlessly blend pure Natural tones with a deluxe, unfiltered shine to create a Hair Colour that's like yours, but better.

Ranging from intensely dark to radiantly light, be inspired by these Natural shades.


These shades make achieving the classic, glossy Brunette easy, enriching your Hair with a wash of Natural, deep satin tones for richer, stronger *and* glossier Brunette Hair Colour.

My Hairdresser
Dark Brown
My Hairdresser
Light Brown


Master the basics of Blonde brilliance with these shimmering shades with a penchant for minimalism in all the right ways. Luxuriously light-enough and gloriously low maintenance, these Medium Blondes take casual sophistication to the next level.

My Hairdresser
Dark Blonde
My Hairdresser
Medium Blonde


Those who love glamour and a little dramatics will have their hearts overflowing in Blonde-dreams with this duo of sparkling shades. Beautifully light and classically shiny, these Blondes deliver a richer, robust Blonde hue.

My Hairdresser
Light Blonde
My Hairdresser
Very Light Blonde

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