Why Toning Is Key To Looking After Your Blonde

From combating Brassiness to infusing luxurious Cool Undertones, unveil the magic that Toning can bring to your Hair Care routine.

Inevitably, your Blonde Hair will demand a bit of tender loving care. The '4 Ss'—sun, salt, sweat, and styling products—seem to conspire to dampen the vibrancy of your Blonde locks. What's the next step? It's time to Tone. When it comes to essential tools for Blondes, a Toner Kit takes the lead. This remarkable product plays the role of a shade-saving superhero, doing much more than just taming unwanted brassiness.

Toning your Hair will:

Counteract unwanted Warmth, delivering a flawlessly smooth and Cool Tone that complements your style.

Our Toners not only revitalises your Hair but also replenishes it with Cool Blonde pigments, restoring its natural health and radiant shine.

Experience a revitalising transformation as our toner infuses your Hair with a lustrous gloss, while nourishing conditioners work in harmony to rejuvenate and invigorate your locks.

Bid farewell to lifeless locks. Our Toners bring back the vibrancy, depth, and dynamism of your Colour, breathing life into your Hair with renewed gloss and body.

How Do You Tone?

The secret lies in our revolutionary Cooling pigment – a game-changer unmatched in its potency. Unlike traditional purple shampoos that offer a mere glimpse of change, our Toner Kits wield the power to transform. Our Cooling pigment isn't satisfied with just hiding Brassiness; it envelops your Hair in a rejuvenating embrace of Cooling Tones. Its strength, unmatched in the market, doesn't just mask Warmth – it absorbs it, tirelessly, until you reach your desired shade.

Purple shampoos might buy you a little time, but our Toner Kits buy you enduring radiance. Don't settle for surface-level fixes. Embrace a transformation that lasts, that deeply nourishes your Hair with every application. Our Toner Kits don't just fight brassiness; they elevate your Hair to new, Cooler heights.

My Hairdresser
Light Ash
Toner Kit
My Hairdresser
Dark Ash
Toner Kit
My Hairdresser
Pearl Blonde
Toner Kit

When Should You Tone?

You'll find environmental stressors of Summer and regular heating or styling Products will result in you Toning more than usual, but ultimately how often you Tone comes down to how much you need it.

Hot Tip: A time saving tip is to Tone when your touch up your Regrowth. Apply your Colour mixture through your ends during the final 20 minutes of your Regrowth Colours processing time.

Which Toner Kit Should I Use?

My Hairdresser
Light Ash
Toner Kit

The Toner Kit boasts an ultra-light Cooling pigment that harmonises with all Hair types, imbuing your strands with soothing and chic Ashy Undertones.

My Hairdresser
Dark Ash
Toner Kit

For those with Dark Blondes, our Dark Blonde Toner Kit harnesses a deeper pigment to expertly neutralise Brassiness, unveiling elegantly smokey Ash tones that are nothing short of transformative.

My Hairdresser
Pearl Blonde
Toner Kit

The Pearl Blonde Toner Kit introduces a touch of luxury. Its subtle yet effective creamy pigment gently Cools and enhances Hair of all shades, bestowing a graceful iridescence that captivates.

Can I Only Tone With A Toner Kit?

If Ash doesn’t give you a sensorial sensation, there are two other cooling pigments you can swap to — Silver or Beige — and mix with a No Lift Developer. Beige’s milky hues offer a more delicate Toning hue with a pearlescent reflect, while Silver edges closer to Ash with crisp glassy tones.

Just ensure you choose a Cool Shade that is the same lightness or Lighter than your Blonde and follow this guide.


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