There’s something about Rose-toned Hair Colour that feels softer than Blonde, richer than Brunette, and a little more interesting than either. These are not your lightest Blonde Shades. They sit deeper, glossier, and more dimensional, layered with Violet, Plum, Mahogany, Copper, and muted Pink undertones that shift beautifully through the Hair. Some lean Cool and velvety. Others feel Warmer, illuminated with Gold or softened Copper reflects. All of them carry that Rose influence underneath.
The effect is subtle but transformative. Hair looks shinier. Skin looks Warmer. Faded Colour suddenly feels vibrant again.
Rose Shades also have a way of making at-home Colouring feel exciting again. Whether you’re refreshing an old Blonde, deepening washed-out dark Blonde, or looking for something softer than traditional Red, these Shades bring a different kind of depth to the Hair. Romantic without feeling overly polished. Playful without looking obvious.
Roses are Red, Violets are blue, below are six Rose-toned Shades waiting for you.
The Pure Violet Rose
6.22 Intense Violet is the deepest Rose Shade in the collection. A concentrated Violet Tone layered with Plum and soft Red undertones, it creates a rich dark Blonde to light Brown result with a glossy Violet Colour punch.
The double Violet reflect gives the Colour a Cooler finish while still feeling soft through the Hair rather than flat or overly dark. It’s the kind of Shade that catches light in different ways throughout the day, shifting between Plum, Violet, and muted Rose.
Use: 6.22 Intense Violet
Great for: Cool skin tones, pale complexions, green eyes, and Pink-toned cheeks.
6.22
Intense Violet
The Red Mahogany Rose
7.65 Intense Red Mahogany is a softer, lighter and brighter interpretation of Red, with more depth and dimension.
Warm Mahogany pigments blend with Rose and Plum reflects to create a Colour that feels rich rather than bright. The result is glossy, layered, and tonal, with subtle shifts between Rose, Cherry, and Plum depending on the light.
This is an ideal Shade for anyone wanting Warmth without the intensity of a vivid Copper or traditional Red.
Use: 7.65 Intense Red Mahogany
Great for: Neutral skin tones and those who suit both Warm and Cool Shades.
7.65
Intense Red Mahogany
The Soft Cherry Rose
Diet Cherry Cola is an airier Cherry-cola inspired Shade designed for Blondes wanting something moodier without going too dark.
Natural Blonde is blended with softened Plum pigments to create a muted Cherry Rose finish with subtle Pink undertones. The result is glossy, dimensional, and slightly deeper while still keeping brightness through the Hair.
Perfect for refreshing medium Blonde Shades that have started to feel flat or overly Warm.
Use: Diet Cherry Cola
Great for: Cool, neutral, olive, and deeper skin tones.
Diet Cherry
Cola
The Toffee Rose
Dark Toffee Blonde blends Golden Blonde tones with deeper Rose pigments to create a glossy Brunette-Blonde Shade that feels illuminated and rich through the Hair. The Gold keeps the Colour luminous while the Rose undertones add softness and depth.
This Shade works beautifully for anyone who gravitates towards Warm Blondes or soft Coppers but wants something slightly moodier and more dimensional.
Use: Dark Toffee Blonde
Great for: Warm skin tones and complexions with Golden or russet undertones.
Dark Toffee
Blonde
The Deep Rose Gold
Deep Rose Gold is a deeper, richer take on traditional Rose Gold whose pure Violet Tones are softened with light Blonde and subtle Gold pigments to create a Rose Gold Shade that feels grounded rather than pastel. The deeper base gives the Colour more presence while still keeping the finish luminous and reflective.
It’s bold, glossy, and surprisingly wearable.
Use: Deep Rose Gold
Great for: Both Warm and Cool undertones, especially those who suit Warmer Shades but want softer Violet reflects.
Deep Rose
Gold
The Rose Copper Gold
For anyone drawn to Copper Shades but wanting something creamier and softer through the Hair the Rose Copper Gold blend is for you.
Rich Copper-Red pigment is blended with light Blonde to diffuse the intensity, creating a muted Rose-Copper finish with soft peach and Pink reflects throughout. The result feels modern, luminous, and softer than a traditional Copper.
Use: 1/4 x 7.46 Rich Copper Red + 3/4 x 9 Very Light Blonde
Great for: Warm skin tones and those transitioning from Strawberry Blonde, Peach Blonde, or brighter Copper Shades.
Rose Tones have a way of reviving the Hair without dramatically changing it.
The blend of Violet, Plum, Gold, Copper, and soft Red undertones creates movement and reflect throughout the Hair, making Colour appear glossier, softer, and more dimensional. Even deeper Shades still feel light-reflective rather than heavy.
If YOUR Blonde has started to feel a little flat, or a traditional Brunette feels too dense, Rose Tones sit perfectly in between. Softer. Richer. Slightly unexpected.

