Every super hero needs their side kick, the ying to their yang. Meet Developer; Colours other half.
Developer holds the key to your Colour.
Developer is the peroxide that contains the activating element of your Hair Colour. Each Developer is a different strength that will lift, or lighten, your Hair. The stronger the Developer,
the greater the lift. No Lift Developer is
the exception, as it has little strength, cannot lift and is used to Colour from light to dark.
It's all about team work.
Choose the Colour you want.
Choose the Developer you need.
Mix and apply to your Hair.
5 Developers, 5 Different strengths.
No Lift Developer
I Lift Hair:
0 Levels. I do not Lift the Hair.
I am not strong.
I Am Designed For:
Going Light to Dark.
To Tone. When Colouring Hair that is darker than your Natural Colour.